IBest Wines

A premiere wine brand expertly blending wine, art & culture.

Founded in 2023, IBest Wines is sparking a wine renaissance, changing the way the wine industry looks, feels and tastes. IBest Wines offers a portfolio of blends perfect for the modern day wine drinker who desires new, dynamic, diverse, and global wine brands from unprecedented regions in the world. IBest Wines currently offers consumers the opportunity to experience fine wines from Stellenbosch, a world-renowned wine region in South Africa.

Wine Negociant, Global Citizen & Art Collector, Ingrid Best founded IBest Wines to not only evolve industry standards and offer premiere products, but to also create a platform that spotlights and connects global creatives from diverse backgrounds.

Prior to founding IBest Wines, Ingrid had a successful 20 year career in the wines and spirits industry working for its largest suppliers including Diageo, Moët Hennessy and Bacardi. She broke glass ceilings as the only marketing executive to manage two of the biggest joint venture partnerships.

We were brought in by Ingrid and her team to help with the launch of IBest Wines in 2023. Working directly with Ingrid and her team, we were tasked to produce a cohesive digital, social and out of home ad system that would communicate to a worldwide audience.

We started by designing and developing a new website that was a direct reflection to the ethos and energy of IBest Wines. Extensive ongoing strategy and creative meetings helped us establish a premiere and luxurious digital experience and new home for the brand. We then created a multifaceted social and print system that was an extension and reflection of the IBW’s new digital experience.

Lastly, we brought everything together by assisting in the production and curation of IBest Wines’ Out Of Home ads. With the brand’s ultra chic photography, we helped produce ads that were seen across multiple cities across America.