ABOUT US
Study the past
[to help] define the future.
CONFUCIUS
Now more than ever, people demand truth and pure intention from brands they engage with. Our vision is to be a reliable source of creativity and strategic thinking, providing solutions that help push culture, people and meaningful ideas forward.
With a past, present and future mindset, we lean on positive value systems learned from those before us, combined with original approaches of today, which in turn help create a positive and new tomorrow.
seventy two has been contributing to the evolution of brands, ideas and projects since 2017. While we are a boutique and independent firm, we share a strong conviction that deep thinking and collaboration with our clients and partners births solutions that make life easier. We wake up and work everyday driven by this purpose: Use Intelligence, creativity, design and collaboration to have a positive impact on the world and drive culture forward.
1972
Rooted in Purpose. Driven by Intention.
Seventy Two Agency was built to honor a legacy - one that began in 1972 when a mother immigrated to Canada in search of greater opportunity and legacy. Her decades-long career in customer service taught us the value of care, consistency, and connection - principles that remain within the foundation of everything we do.
We're a boutique, independent firm with a clear mission: to think deeply and intentionally, work collaboratively, and produce creative solutions that make life easier and more meaningful. While we embrace modernism and fresh thinking, we're anchored in timeless value systems passed down through generations.
What we believe.
People want more from brands today. More depth. More honesty. More humanity. We believe that powerful work happens when intelligence, creativity and strategy align - with culture, with people and with intention.
72' til Infinity.
Our past informs our present. Our present shapes the future. We carry forward the values passed onto us, blending them with original thinking to move people, brands, ideas and culture forward.
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